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Home›Featured›Three simple tips to create a perfect website for your business

Three simple tips to create a perfect website for your business

By Eddy
October 4, 2020
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Social Media Branding - Podcast Branding & Visual Identities

Every business needs a website and social media accounts today. You miss any of them and you are already behind the competition in the market. Your competitors are trying their best to go ahead and you cannot let them. Therefore, it is imperative to manage social media accounts and a website.

How to stay unique in your market

A niche demands to show some relevance to it in your content and design. If you are creating a website for a face cream, you cannot design it similar to a website selling boots. However, there are still ways to become unique.

However, you must do in-depth market and audience research to bring out that uniqueness.

Three tips to create a perfect website

  • Do some in-depth research to find the pain points of your customers. Target those pain points and make it your uniqueness.
  • Create a good ux design [ux design, which is the term in Indonesian] specifically for your target audience. Hire a good UX designer to help you with this. It may increase your engagement rate. Many people tend to leave a website abruptly if they do not like the user experience.
  • Make it easy to navigate. Design it in a way that whatever your user needs is right in front of them. They should not keep scrolling or clicking multiple times to find something they like. People are more likely to use those websites where all the things can be accesses easily.

Promise and deliver

Be very careful about the claims you make in your posts or products’ descriptions. Do not write ‘100% cashback’ when you are not going to do the same. Even if you transfer back 90% of the amount, your customer would still feel cheated.

Hence, make those claims only that you can fulfill. Also, ensure the quality of your products. Eventually, a customer would only return if he or she likes your product.

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